Tuesday, August 25, 2020

Advantages of Brands

A solid brand offers numerous focal points for advertisers including: Brands give different tactile upgrades to improve client acknowledgment. For instance, a brand can be outwardly conspicuous from its bundling, logo, shape, and so forth. It can likewise be conspicuous by means of sound, for example, hearing the name on a radio notice or conversing with somebody who makes reference to the item. Clients who are visit and energetic buyers of a specific brand are probably going to become Brand Loyal. Developing brand dedication among clients is a definitive compensation for fruitful advertisers since these clients are far more averse to be tempted to change to different brands contrasted with non-steadfast clients. Very much created and advanced brands put forth item situating attempts progressively compelling. The outcome is that upon introduction to a brand (e. g. , hearing it, seeing it) clients invoke mental pictures or sentiments of the advantages they get from utilizing that brand. The converse is far and away superior. At the point when clients partner benefits with a specific brand, the brand may have achieved a noteworthy upper hand. In these circumstances the client who remembers he needs an answer for an issue (e. g. , necessities to dye garments) may consequently consider one brand that offers the answer for the issue (e. g. , Clorox). This â€Å"benefit = brand† affiliation gives a noteworthy preferred position to the brand that the client partners with the advantage looked for. Firms that build up an effective brand can broaden the brand by including new items under the equivalent â€Å"family† brand. Such marking may permit organizations to present new items all the more effectively since the brand is as of now perceived inside the market. Solid brands can prompt budgetary points of interest through the idea of Brand Equity in which the brand itself gets important. Such gains can be acknowledged through the out-right offer of a brand or through authorizing game plans. For instance, Company A may have a very much perceived (Brand X) inside a market yet for reasons unknown they are hoping to move their endeavors in different markets. Organization B is hoping to enter a similar market as Brand X. On the off chance that conditions are correct Company A could offer to Company B the rights to utilize the Brand X name without selling some other piece of the organization. That is, Company An essentially offers the lawful rights to the Brand X name however holds every other piece of Brand X, for example, the creation offices and representatives. In instances of all around created brands such an exchange may convey an exceptionally huge sticker price. Hence, through solid marking endeavors Company An accomplishes a huge monetary profit by essentially giving up the rights to the name. Be that as it may, for what reason would Company B try to buy a brand for such a significant expense tag? Since by purchasing the brand Company B has just accomplished a significant advertising objective †building mindfulness inside the objective market. The reality the market is as of now be acquainted with the brand permits the Company B to focus on other promoting choices. We give more detail on marking in the Managing Products instructional exercise with an exceptional accentuation on the methodologies advertisers follow so as to fabricate a solid brand.

Saturday, August 22, 2020

Italian Verbs For Beginners - Mood and Tenses

Italian Verbs For Beginners - Mood and Tenses When learning Italian, understudies normally will in general search for syntactic examples. Considering Italian action words in an automatic manner is a savvy thought since its a productive utilization of time, and Italian action words are grouped in an assortment of ways. When examining Italian action words, however, maintain a strategic distance from the compulsion to make supreme correlations with English. Despite the fact that there are numerous likenesses between the two dialects, there are likewise numerous major contrasts. What's more, there are consistently special cases to the standard. So while adopting a sorted out strategy to Italian action words is a tremendous method to improve your Italian, consider it like requesting in an Italian eatery: be set up to arrange an alternate primo if your preferred dish isnt accessible. The Santa Trinit of VerbsVerbs are basic to any language, and Italian is no special case. There are three essential gatherings of Italian action words, characterized by the closure of their infinitives: first conjugation (- are action words), second conjugation (- ere action words), and third conjugation (- wrath action words). Most Italian action words have a place with the main conjugation gathering and follow an exceptionally uniform example. When you figure out how to conjugate one - are action word, youve basically learned several them. Furthermore, shouldn't something be said about those Italian action words that dont end in - are? Second-conjugation (- ere) action words represent roughly one-fourth of every Italian action word. Albeit many have a type of sporadic structure, there are additionally numerous customary - ere action words. The last gathering of Italian action words is those that end in ​-fury. Feeling Tense? A Little Moody?Feeling tense contemplating Italian action words? Or on the other hand possibly youre somewhat surly. There is a distinction. State of mind (a variety of the word mode) alludes to the mentality of the speaker toward what the person is stating. There are four limited states of mind (modi finiti) in Italian: characteristic (indicativo), which is utilized to demonstrate realities; subjunctive (congiuntivo), which is utilized to communicate a disposition or feeling toward an occasion; restrictive (condizionale), which is utilized to communicate what might occur in a theoretical circumstance; and objective (imperativo), which is utilized to provide orders. (Note that cutting edge English just has three limited states of mind: characteristic, subjunctive, and goal.) There are additionally three inconclusive mind-sets (modi indefiniti) in Italian, purported in light of the fact that the structures don't show the individual (i.e., first, second, or third): infinitive (infinito), participle (participio), and ing word (gerundio). Dispositions are isolated into at least one tenses, which demonstrates when the move of the action word makes place (present, past, or future). For reference, the graph underneath records the temperament and tenses of Italian action words in English and Italian. ITALIAN VERBS: MOOD AND TENSEIndicative/Indicativopresent/presentepresent immaculate/passato prossimoimperfect/imperfettopast impeccable/trapassato prossimoabsolute past/passato remotopreterite flawless/trapassato remotofuture/futuro semplicefuture impeccable/futuro anteriore Subjunctive/Congiuntivopresent/presentepast/passatoimperfect/imperfettopast flawless/trapassato Contingent/Condizionalepresent/presentepast/passato Basic/Imperativopresent/presente Infinitive/Infinitivopresent/presentepast/passato Participle/Participiopresent/presentepast/passato Ing word/Gerundiopresent/presentepast/passato Conjugating Italian Verbs SingularI personII personIII personPluralI personII personIII individual Learning six structures for each action word would be an interminable assignment. Luckily, most Italian action words are ordinary action words, which means they are conjugated after a customary example. Indeed, there are just three sporadic first conjugation action words. When the normal action word endings are remembered the example can be applied to different action words of a similar gathering. Or on the other hand, they are unpredictable, and don't follow a customary example. Albeit various, even the unpredictable second and third conjugation action words fall into a couple of gatherings that make it simpler to retain. Essere and Avere: Dont Leave Home Without ThemLanguage implies activity, and you cannot communicate in Italian without the action words essere (to be) and avere (to have). These two fundamental action words are utilized in compound action word arrangements, colloquial articulations, and numerous other linguistic developments. Become the maestro of these two action words and youll have made a mammoth stride towards learning Italian. In TransitReady for activity? At that point its time for a transitive action word those that take an immediate article (complemento oggetto): Luisa legge un libro (Luisa peruses a book). Transitive action words can likewise be utilized in the supreme sense; that is, with a verifiable direct article: Luisa legge (Luisa peruses [a book, magazine, newspaper]). Intransitive action words, then again, are those that never take an immediate item: Giorgio cammina (Giorgio strolls). A few action words can be named either transitive or intransitive, contingent upon the setting of the sentence. Action words With Voice!Italian action words (like action words in numerous different dialects) have two voices. An action word is in the dynamic voice when the subject does or plays out the activity of the action word: Marco ha preparato le valigie (Marco gathered the bags). An action word is in the inactive voice when the subject is followed up on by the action word: La scena à ¨ stata filmata da un famoso regista (The scene was shot by an acclaimed chief). Just transitive action words with an express immediate article can be changed from the dynamic voice to the latent voice. Mirror, Mirror, on the WallYou wake up (svegliarsi), clean up (farsi la doccia), brush your hair (pettinarsi), and get dressed (vestirsi). You couldnt start your day without reflexive action words (verbi riflessivi). Those are action words whose activity returns to the subject: Mi lavo (I wash myself). In Italian, reflexive pronouns (I pronomi reflessivi) are required while conjugating reflexive action words. Coulda, Woulda, ShouldaThere are three significant Italian action words known as verbi servili or verbi modali (modular action words). These action words, potere (to have the option to, can), volere (to need), dovere (to need to, must), can remain solitary, taking on their given importance. They can likewise follow the infinitive of different action words, working to adjust the importance of those action words. Action words That End In - sene, - sela, - celaThere are a gathering of Italian action words that are conjugated with two distinctive pronoun particles. Action words, for example, meravigliarsene and provarcisi are called pronominal action words (verbi pronominali). Indeed, they are as yet delegated either first-conjugation (- are action words), second-conjugation (- ere action words), or third-conjugation (- anger action words) as per the completion of their infinitives. Numerous pronominal action words are utilized informally. Shadowed By A PrepositionCertain Italian action words (and articulations) are trailed by explicit relational words, for example, a, di, per, and su. In any case, to the dismay of understudies everything being equal and capacities, there is no immovable arrangement of rules overseeing this linguistic utilization. This is one example in which language students must acquaint themselves with tables that incorporate Italian action words and articulations followed by explicit relational words just as action words followed legitimately by the infinitive.

Friday, August 7, 2020

MIT Meetings with Brown Yale in Texas and Arizona

MIT Meetings with Brown Yale in Texas and Arizona Beginning a week from Saturday, MIT will be going on the road with Brown Yale Universities for meetings in Texas and Arizona. Details can be found here: brownmityale.org These meetings will be a great opportunity for high school sophomores and juniors (that is, rising juniors and seniors) to hear from three great universities all in one place. Each school will talk a little about what makes it unique, and will also describe common philosophies on admissions, financial aid, and more. Each session, including QA, will run about 90 minutes. You can RSVP at brownmityale.org. This trip to the Southwest follows closely after the three schools visited Northern California, Nevada, Illinois, Michigan, and Ohio in the spring, and last years trips to Southern California, Maryland, Virginia, North Carolina, and Texas. In the fall, MIT will be going it solo, visiting 70+ cities across the country. So if were not in your area now, hopefully well be nearby in September or October. Look for the fall visit calendar to be released later in the summer. We look forward to seeing you!

Saturday, May 23, 2020

Martin Luther King, Jr. Effective Nonviolence the...

Martin Luther King, Jr.: Effective Nonviolence the Multiple Intelligences Introduction Nonviolence can touch men where the law cannot reach them. These words, uttered by the late civil rights leader himself, were the fundamental tenet of Martin Luther King, Jr.s life. These words, though few in number, are great in power. These words, simple, plain, and concise, provide a rubric with which to investigate Martin Luther King, Jr.s creative genius and intelligence. Howard Gardner, eminent contemporary psychological theorist promoting the concept of multiple intelligences, investigates the lives of seven geniuses of the modern era in his book Creating Minds (1993). While Martin Luther King, Jr., falls more or less at the tail†¦show more content†¦Certainly King enjoyed his innate interpersonal talent and habitually worked on his verbal and kinesthetic abilities. Critically, he took advantage of his blessed disposition in an unique time in American history, a time that demanded just such a person with just such skills. Early on in childhood, Michael King (later he changed his name to Martin Luther) demonstrated extraordinary verbal and interpersonal skills and was keenly aware of what others were thinking of him. For example, he surrounded himself with books not only to read them, but also to show them to others so that they would admire him for his apparent prodigious facility and understanding in countless subjects. Later in adolescence, he spent an extraordinary amount of his paper route paycheck on nice clothes; he wanted others to take him and his words seriously. King stood out from his peers proudly and often. Interestingly, King was extremely moody and emotional when he was a child, and reflected the spirit of his environment well. While he eschewed any adversarial confrontations, King occasionally would indicate his kinesthetic abilities and settle differences by taking it to the grass, i.e., wrestle. Throughout adolescence and into college, the young wrestler offered brilliant physical coordination on the mats and often won his formal and informal matches. Kings abhorrence of violence and adversarial situations almost reached pathological proportions. When his brother A.D.

Tuesday, May 12, 2020

Essay on Data Mining Benefits and Drawbacks - 2702 Words

Data Mining Benefits and Drawbacks Introduction In a world where computers are becoming as essential to daily life as the cars we drive or the telephones we use to communicate, it is difficult to find a person who doesn’t have some particular use for computers. Computers have become the information stores of the world. If you take a moment to think about all the kinds of information a person can and does hold on their computer it is staggering. I myself have all the passwords to my email and bank accounts, the history of every web page I’ve visited in the last 3 weeks, my credit card numbers, the complete history of all my banking transactions for the last three years stored on my computer. Additionally, think about all the†¦show more content†¦Ã¢â‚¬Å"A number of healthcare advocacy, provider and consumer groups fear changes to new medical privacy rules could give a green light to banks and other financial institutions to access sensitive, personal medical information.†3 Consider for a moment the impact of a bank denying a person a loan because they are considered to be â€Å"not healthy† enough. Let’s say the person is getting over a drug addiction or has a history of smoking, the bank just might deny the loan based the on belief that the person will use the money to either buy drugs or the person will simply die too early to be able to pay off the loan. It seems far fetched, but is it really? The Dark Side of Data Mining The seemingly innocuous practice of data mining has a less reputable and more aggressive side to it. Some people and companies â€Å"mine† for data by subtly installing applications on users systems to monitor their activity. These applications are know as spyware and they range from simple pop-up advertisements to viruses which search out, record, and report back vital information such as passwords, email addresses, and account numbers. â€Å"Spyware is embedded in many programs without the knowledge of users. It is used to monitor the activities of computer users and report them to the spyware publisher.†4 In most cases â€Å"personal data is collected and distributed for re-sale to marketing enterprises†¦ many of the programs are hidden as downloads on computer games for children.†5Show MoreRelatedClustering Methods747 Words   |  3 Pagesin clustering massive data sets. The final clustering result of the k-mean clustering algorithm greatly depends upon the correctness of the initial centroids, which are selected randomly. This research will be followed by a serious of researches targeting the main objective which is an efficient DSS which will be applied on customer banking data. In this research a new method is proposed for finding the better initial centroids to provide an efficient way of assigning the data points to suitable clustersRead MoreSearch Engine Advertising : Keyword Advertising Essay1139 Words   |  5 Pagespage. It happens some search engines rank the ads for their popularity instead of money. Merchants must group their keyword efficiently to receive a maximum return on investment. However, a study states that keyword advertising has no short-term benefits and a statistically insignificant effect on sales. Thus, the search engine’s efficacy is weak. Finally, the contextual advertising is also a search engine that is based on the keyword of the searcher. It occurs on the banner pop-up ad that targetsRead MoreData Mining And Machine Learning1631 Words   |  7 PagesIntroduction Nowadays, data mining and machine learning become rapidly growing topics in both industry and academic areas. Companies, government laborites and top universities are all contributing in knowledge discovery of pattern recognition, text categorization, data clustering, classification prediction and more. In general, data mining is the technique used to analyze data from multi perspectives and reveal the hidden gem behind the enormous amount of data. With the explosive growth of data collectionsRead MoreMOTIVATION Organizations spend large capital to establish and maintain customer relationship. The1400 Words   |  6 Pagestechnique of data mining will not only solve the issue but also the policies and the strategies so designed could be more effective and competent. Thus the money spent on the customer retention programs/schemes can be saved by being more direct and specific. SCOPE In the present growing economy the market is full of cut throat competition. Acquiring new customers is manifolds more costly than retaining an old one. 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The machine learning fieldRead MoreBenefits Of Using Sap For Business1462 Words   |  6 Pagesintegrates all prospects of operating enterprise and that is why SAP software is also known as business integration and predictive software (Bennett, 2013). Business integration simplifies collaboration from one area or industry level to another, improving data stream within an enterprise and makes sure that its stream has a straight, progressive influence on business s productivity (Beyleveld, Schurink, 2005). It also makes better consumer amenity and product excellence, reduces product time to marketplaceRead MoreTypes Of Band Payment982 Words   |  4 PagesOut of Band Payment: Here the adversary directly pays the owners of a mining pool to mine a block for the adversary, the payment required can be made either in Bitcoins or any other acceptable currency. The main drawback of this method is that a owner may accept pa yment but still mine but for its own benefit. A mutual trust between the two parties and a trusted third party (in order to compel the terms of agreement), is required which makes it difficult for the adversary to bribe someone anonymouslyRead MoreThe Importance of Crowd Funding in Financing a Project or Business1001 Words   |  4 Pagesproject to the people with videos or description to reach the funding goal. Crowd funding is based on the close cooperation between investors, intermediaries and entrepreneurs (Loreta Valanciene and Sima Jegeleviciute, Valuation of crowd funding benefits and drawbacks, 2013). Crowd funding goes beyond online community participation and adopts a proactive role to the crowd who act as customers as well investors in both supporting and providing financial assistance for the projects (Ordanini

Wednesday, May 6, 2020

Threats to America Free Essays

The conclusion of the Cold War inevitably surfaced gaps for the U.S. homeland security strategies. We will write a custom essay sample on Threats to America or any similar topic only for you Order Now The attacks on 9/11 emerged a new security apprehension that involved terrorist groups who pose distorted threats to the U.S. Failures in intelligence due to events such as the Boston marathon bombing, WikiLeaks, and the first attempt at Osama Bin Laden’s demise increase the need for concrete countrywide strategies, organized information databases, stricter punishments for criminals that breach security, and clear knowledge of intelligence policies and protocols. The Economic Espionage Act of 1996 was passed in attempts to protect U.S. information and trade secrets (Uhrich, 2001). Despite its enactment twenty-two years ago, America is in the midst of monetary surveillance. All U.S. technology is vulnerable and at risk. The current deterrence efforts are not enough to refrain the enemy and although America has inadequacies in privacy, other nations haven’t developed a successful model either. The information revolution has brought forth a major climate change within the last 10 years. Government agencies, militaries, law enforcement intelligence agencies, terrorists, hackers and criminals are on the net prowling information. Cyber espionage and criminal and foreign intelligence surveillance has gone into high gear post 9/11 due to the threats towards National Security being multifaceted and complex. Good intelligence is needed to meet the challenges in real time. In modern day society it seems like privacy no longer exists. The root of privacy was established since America’s declaration of Independence (Barr, 2015). During that time there was no telling how much everything in America would evolve, especially with technology. The accessibility of technology today is endless, especially with surveillance. The sharing of information is very constant and technology is assisting the world with connecting in manners that most are unfamiliar with. Privacy is becoming more dynamic today because of the new developments linked with technology. The similarities of interests between victims and international surveillance/cyber espionage provides an outlet in developing better protection in privacy within the cyber realm (Banks, 2014). With the advancement in technology the threats of espionage will continue to increase. Although the nation is underprepared for the vulnerabilities, there are numerous elucidations to conquer the breaching of privacy and security matters. The mutual groundwork relies on international cooperation as well as international legal agenda that fits the understanding of everyone involved. How to cite Threats to America, Papers

Friday, May 1, 2020

Foundational psychology Learning Methods

Question: Discuss about the Foundational psychology Learning Methods. Answer: The following essay is going to analyze a given scenario and understand the issue presented in it. The main concern of the following essay would be to evaluate the entire scenario considering the form of operant conditioning, which is considered as one of the most convenient learning methods for modifying strength of an individuals behavior. The goal of the present paper would be therefore to propose most possible interventions for the scenario and at the same time determine whether the intervention method of operant conditioning would be suitable for the scenario or not. The thesis statement of the following essay would be to establish that for the given scenario, operant conditioning as an approach for behavioral change would be most convenient for the given scenario. The scenario is indicative of the fact that a primary teacher is suffering from indifferent behavior and lack of response from her students. From the case, it has been understood that the teacher cannot accomplish her teaching goals as the students are not attentive and focused on the class. It can be said that such an atmosphere would possibly lead to worse learning outcome and bad reputation for Jane. Prior to analyze the strength and weakness of the proposed approach, it is essential to identify the range of behaviors in the class room presented in the given scenario and therefore a brief analysis of the scenario is found to be necessary. According to the given case study, a primary teacher Jane is finding it hard to engage her students into the classroom activities. The scenario refers that almost each of Janes primary students who belongs to the age group of 10-12 years is indifferent towards the classroom activity and does not care to participate in any of the classroom discussions. It has been understood that one of the most persistent as well as typical behaviors displayed by the students of Jane in the case scenario is the boycotting or withdrawing attitude. The case scenario indicates that the student always keep quiet and never participate in any of the classroom activities. On the other hand, it has been understood that there is a slight tendency of having general perva sive mood of unhappiness. Beside, the aforementioned attitude of the students, which is inattentiveness, it has been also found that another typical behavior of the students is their tendency of staring at their teacher, when they are asked to answer any question. The particular attitude of the students is indicative of the fact that they have the disruptive behavior of refusing to follow the instructions of the educator (Martin Pear, 2015). Furthermore, it is to say that through the tendency of not answering any question is a sign of disrespect towards the teacher too. On the other hand, the case of Jane is indicative of the fact that students do not complete their homework and show unwillingness to do the class assignments. Therefore, it can be said that in the behaviors displayed by the students in the case scenario, there is the hint that the students are possibly have inability to build as well as maintain any kind of satisfactory interpersonal relationship with the teachers (Chicas-Mosier Abramson, 20 15). It can be also perceived that there is probably a slight inability among the students to learn properly in the classroom or response to the instruction of the teacher. After considering the behaviors of the students listed in the given scenario, it is understandable that the teacher is in immediate need of a list of effective teaching and learning techniques. Specifically for the considered case, it can be said that the teaching and learning techniques of operant conditioning may prove efficient. Operant conditioning is considered to be a procedure of learning that involves the technique of giving rewards or punishment for modifying behaviors of the students (Bouton, 2014). According to Edward Thorndikes study and his developed percept of law of effect and voluntary behavior, punishment and reward are two key aspects, which determine behavioral change in a human individual (McSweeney Murphy, 2014). The percept of voluntary behavior has been further expanded by B.F Skinner, who has given a name to the classical conditioning and indicated that learning is a kind of function of transformation in overt behavior (Ruan Wu, 2013). The current scenario t hat has been considered for the present paper is indicative of the fact that there is a need to change the behavior pattern of the students of Jane, so that acquires positive attitude towards the class. Therefore, it can be said that there is the need for reinforcement apparently. If the teacher would not get the expected behavior then following the theoretical framework of operant conditioning, the aspect of punishment would be required. With the help of reinforcement, the teacher Jane can positively strengthen the behavior of the students towards learning as it has been pointed out above the students are probably suffering from an inability to make satisfactory interpersonal relationship with the teacher. The recognized behavior pattern is indicative of the fact that both positive and negative reinforcement would be required. The positive reinforcement technique would help the teacher to increase the level of participation in the classroom activities (Huston et al., 2013). With the help of positive reinforcement the students will be given anything pleasant after an appropriate or expected behavior. On the other hand, the positive reinforcement would also provide the chance of con tinuing the expected behavior (Loovis, 2016). Besides, positive reinforcement, there is the requirement for the technique of negative reinforcement too. The predominant concept of negative reinforcement says that in order to take anything unpleasant or to remove any inappropriate content from a behavior, there is the need for a strong action (Gentile et al., 2014). The concept further indicates that the process of taking away an unpleasant content from the behavior is for the reason to acquire the acceptable or required behavior. The particular technique of operant conditioning is convenient in increasing positive behavior and satisfaction (Kelder et al., 2015). In order to accomplish the aforementioned techniques, three particular methods should be applied, which are shaping, extinction and generalization. The application of shaping would help both Jane and her students in teaching and learning new styles of expected behavior though the method of applying reinforcement of behavior. After each application of reinforcing behavior al trend, the complexity or difficulty level of the tasks to acquire proper behavior gets change (van Slooten et al., 2013). On the other hand, though the procedure of extinction, the teacher Jane can prohibit repetition of any kind of undesired behavior. Through this method of reinforcement, Jane can proactively stop any aspect that would cause the repetition of any kind of wrong behavior or can completely diminish it. If the aforementioned concepts of operant conditioning and the procedures would be considered by the teacher of the case scenario, then there would be requirement of another process, which is generalization. In the process of generalization, the students will properly learn when and in which contexts the learned behaviors should be applied (van Slooten et al., 2013). The process of generalization proves most helpful in continuing the expected behavior of the students, so that they can accurately meet the learning outcomes of their individual class. However, in this context, it can be also suggested that the technique of positive and negative punishment should be also applied on the student, if Jane would find it difficult to acquire the expected behavioral outcome after the application of reinforcement. It can be expected that both the negative and positive punishment techniques would help in removing any unpleasant behavior if the procedure of generalization would not work as per the expectation (Bosworth Judkins, 2014). Nevertheless, the teacher should keep in mind the fact that in several cases, it has been found out that student prefer to avoid teacher who gives them punishment instead of the improvising their flawed behavior (Debeer et al., 2014). Therefore, the techniques of positive and negative punishment should be applied only when the abovementioned technique of generalization would fail to accomplish Janes aim of improving her students behavior. Nonetheless, in this respect, it is significant to identify and evaluate the strengths and weakness of the considered and suggested procedures of operant conditioning. The fundamental principle of operant conditioning is to control behavior with the help of a list of consequences. The predominant principle of operant conditioning is dependent upon four key concepts, which are positive reinforcement, negative reinforcement, positive punishment and negative punishment. The advantage of applying varied techniques of operant conditioning is modification or desired improvement of the behavior is pursued in a systematic way (Bosworth Judkins, 2014). With the help of positive and negative reinforcement, a teacher can easily establish pleasant behavior among the students and at the same time can maintain it by taking away the negative behaviors. On the other hand, through positive or negative punishment, teachers can maintain the modified behavior and can stop intervention of any unpleasant behavior by the fear of having punishment (Debeer et al., 2014). However, several disadvantages are also there, which can prohibit the accomplishment of the fundamental goal of operant conditioning. The disadvantages are mainly related to the application of positive and negative punishment. With the application of positive or negative punishment, the students can start ignoring the teachers rather than modifying their behavior. Moreover, several times it has been understood that the students start lying in order to avoid punishment. Further, the application of punishment may create anxiety or undesirable attitude among the students. In this respect, if the theory of Kohlberg would be considered then it can be said that morality is the aspect that should be taught to the students initially. Kohlberg says that in order to grow proper behavior in a child there is the need to consider three levels, which are pre-conventional morality, conventional morality and post conventional morality (Peters, 2015). In level one with the help of obedience and punis hment behavior and individual interest are grown and in the second level, interpersonal behavior is built (Brabeck, 2016). Finally, in level three, behaviors are drawn by the use of social contract and universal ethics. Therefore, it seems that in operant conditioning there is no such definite way to drive the behaviors of the students in a way that would increase the internal moral principles. However, it should also considered that through applying reinforcement style along with the punishment techniques, level 1 and 2 of Kohlbergs theoretical framework can be accomplished. On the other hand, if Banduras social learning theory can be considered in this context, then it can be said that the conceptual frameworks of operant conditioning has not given much priority about the significance of observational learning. Banduras theory suggest that in order to establish proper behavior, there is the need for observational learning through which students can learn about an expected behavior through imitation as well as modeling (Renkl, 2014). The theory underpins that an expected behavior is determined by the integration of cognitive and physical and environmental factors (Kelly, 2015). Therefore, it can be said that one of the major disadvantages of operant conditioning is it does not consider one significant aspects of human behavior that is the cognitive development. Nevertheless, considering the given case study it is to say that the scenario has not given any hint about the fact that the students are suffering from moral development. On the other hand, in th e positive and negative reinforcement techniques, there is the scope for applying observational learning. In positive reinforcement, the teacher can help the students in imitating her attitudes to achieve behavioral goals. Henceforth, it is to contemplate that the evaluated methods of operant conditioning would not be completely fruitless for the given scenario. It should also be considered that with the application of the theoretical techniques of operant conditioning would bring a huge behavior change in the classroom of Jane, which can be both positive and negative. Finally, it is to recommend that initially, Jane should start with applying the reinforcement techniques and should give priority to both positive as well as negative reinforcement. If the teacher finds that the theoretical practice of generalization is not working as per the anticipated result, then Jane should adopt both the negative and positive punishment strategies. In order to avoid the probable adverse impact of punishment, the teacher should consider discussing about the application of punishment strategies with the students and with their parents. It would help Jane in effectively applying the techniques with the consent of the parents. It is to further recommend that if the primary need of the In the conclusion, it can be said that from the above discourse, it has been understood that the students of the given scenario are mainly having the typical behavioral disorders like lack of attention, trend of withdrawal, indifferent and inability to make interpersonal bonds. According to the essays analysis about the given case scenario, the teacher desires to change the typical attitude of the students and increase their encouragement level so that they can become more participative. The above essay is indicative of the fact that the condition of Jane can be changed if she will apply the methods of operant conditioning. However, the essay has also indicated that adverse outcome may also take place with the application of punishment technique of operant conditioning. However, the paper has also indicated that the application of the punishment technique should be applied only when one of the techniques generalization would fail. The essay has argued about the fact that the punishm ent technique of the operant conditioning does not prove fruitful all the time and has also argued that operant conditioning does not properly prioritize the observational learning. 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